by justin
In part two of this series, I discuss the strategy behind marketing a new marketplace and aiming to acheive critical mass.
I also profile the six different customer types of people who typically buy and sell websites online, and explain the numbers that show 90% of Flippa’s revenue comes from just 20% of its listings.
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by justin
This series covers in some depth exactly what it would take to build a rival ‘Websites for Sale’ marketplace similar to Flippa or Website Broker and address the strategy beyond simply building and promoting the site.
I know the majority reading this blog have no intention of ever competing with Flippa, but I hope it’s interesting reading for you, and gives a good round up of using strategy to compete in a crowded segment.
In part one, we look at the main two models and the policies you would need to adopt to ensure smooth operation.
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